Zoe, website copywriter, strategist, SEO expert
Hi, I’m Zoe, a website copywriter, strategist, SEO expert, and the founder of Zo Connected.
A few years ago, I slammed my laptop shut and said enough was enough. Copywriting was fine…but I was tired of watching incredible businesses invest in beautiful words and still struggle to make sales.
So I went back to basics: websites.
Because every real transformation I saw happened when a website was treated as a whole, with clear strategy behind it. Intentional copy. SEO to actually show up where it counts. Structure designed to support conversion. All working seamlessly alongside brand and design as one connected ecosystem.
Once that clicked, everything else flowed. And the sales followed.
Now, I spend my days helping brilliant business owners move out of the “winging it” phase and into websites that truly work for them: attracting the right people, building trust, and turning interest into confident enquiries and sales.
I’m based in Cheshire, UK, and work with service-based businesses, both nationally and internationally, particularly with creatives and founders who know what they do is exceptional but whose websites aren’t quite reflecting that yet.
My approach combines website strategy, conversion-focused copywriting and SEO so that every part of your website works together. Rather than treating copy as an isolated task, I look at your full picture: structure, messaging, search visibility, and user journey, so your website becomes one of the powerful assets in your business.
My signature service is my EVERYTHING experience, where I collaborate closely with clients to shape the foundations of their website before writing the copy and integrating SEO. The result is a website that not only looks beautiful…but strategically supports growth, visibility, and sales.
But really, my mission is very simple: to help founders turn their websites into BIG revenue generators.
Connect with me:
Website: https://zoconnected.com
Instagram: https://www.instagram.com/zo_connected/
Linkedin: Zoe Barnett